Why price transparency is such a big deal in the healthcare industry

If you’ve been watching the news lately, and you’ve been paying attention, you may have heard some buzz around price transparency in the healthcare industry. Now that this idea is finally getting some attention, you might be wondering: “Should I care about this at all?”

The answer is that you should care a lot, because it’s having a profound effect on your life. In fact, you might be hard-pressed to find another issue that affects such a huge percentage of Americans in such a significant way.